Motorola has been exhibiting off a rollable idea cellphone over the previous few months – in truth, I even acquired to spend a while with the prototype at MWC 2023 and was impressed with the potential on supply.
However whereas it was enjoyable, I tapered my expectations as a result of ideas are precisely that – ideas. These are enjoyable and fascinating methods for corporations to experiment with ‘the following huge factor’ however, typically talking, these ideas by no means make it to the sunshine of day.
Take the OnePlus Idea 1 from 2020, a smartphone with a colour-shifting rear glass that might cover the rear digicam setup on demand, for example. It was a really intriguing thought on the time, however three years on, we’ve but to see the tech in any OnePlus (or Oppo) smartphone.
With that and different related examples of idea tech in thoughts, I assumed the Motorola rollable cellphone was a cool idea however not one thing I’d ever truly see in day-to-day life – nevertheless it seems that Motorola is rather more severe in regards to the prototype and the shape issue than it initially let on.
I acquired the possibility to talk to Ruben Castano, Head of Buyer Expertise & Design at Motorola, on the launch of the Motorola Razr 40 Extremely in Madrid final week, and he teased huge issues for the shape issue.

“If you consider it, that movement of rolling truly basically fixes the identical shopper ache factors [as foldables]” Castano defined – and I agree. Very like flip-style foldables, the rollable idea is a pocketable smartphone whose show can increase at will to supply a big-screen expertise on demand. In some situations, like watching a YouTube video full display, the expertise is definitely automated.
In actual fact, the event of the rollable idea and the Razr 40 Extremely appears to have gone hand-in-hand, with Castano remarking that “lots of the important constructing blocks of the rollable are in Razr right now. We simply, y’know, reconfigured some issues. The plastic show is identical plastic show”.

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That helps clarify how Motorola was capable of ship a comparatively polished prototype so early on, with lots of the options and features of the unit I demoed working as they need to, from the show to the digicam and the OS basically.
Nevertheless, it’s the revelation that Motorola has a number of working samples within the arms of shoppers proper now that shocked me probably the most. I assumed it was very a lot an inside challenge, however in accordance with Castano, that couldn’t be farther from the reality.


“We’ve a number of items of these rollable units in shopper arms right now. We’re studying from them, they’re utilizing them as their each day system. In parallel, engineers even have plenty of items … they usually’re persevering with the event course of.”
Think about being one of many few common shoppers around the globe who will get to strive a next-gen foldable type issue? That should be fairly rattling cool. However what’s the top aim? That’s but to be seen, apparently, however the time will come when a choice must be made.
“In some unspecified time in the future, we’re going to place all that information collectively […] we’re going to see what is required to make a rollable or see if a rollable is sensible out there” Castano defined to me.
So, whereas we’re probably not going to see Motorola unveiling a rollable smartphone someday this yr, it does look very promising for the shape issue basically, and it may very properly be one thing we discover ourselves utilizing a number of years from now as soon as foldables and versatile shows are a bit extra ubiquitous.
Are you excited in regards to the thought of a rollable smartphone, or will you persist with the common flip-style or book-style foldables? Alternatively, do you actually care about foldable smartphones? Let me know your ideas on Twitter.